HubSpot research shows 62% of people expect live chat to be available on mobile devices and 82% would use live chat to interact with a company if it were available. That means that in order for your website to generate the most leads and best user experience, you really should be considering adding chat.
Marketing technology like HubSpot Conversations allows you to systematize live chat and utilize chat bots when they make sense for qualification and conversion optimization. But how do you get started? And how do you ensure it's set up properly for a good user experience?
Our Q4 HUG meeting features members of our very own Conversations Taskforce, who've developed a conversational marketing chat strategy for Weidert Group. Join us for a roundtable-style discussion on:
- The benefits of using chat
- Ideas for using chat (e.g., qualification, support)
- Basic overview of HubSpot Conversations tools
- Tips for getting started
We'll share a basic overview of the HubSpot Conversations features, potential uses, considerations and learnings from our own experiences. This is meant to be an interactive discussion — attendees should come with questions about implementing chat on your company website, and/or insights if you're already using chat on your site!
What: HubSpot Conversations
When: Tuesday, December 11 • 12:00 p.m.
Where: Weidert Group • 1107 E. South River St., Appleton, WI, 54915
Who: Members of the Weidert Group "HubSpot Conversations Taskforce"
I hope you can join us – we’ll have lunch waiting!